The Pop-Up Shop Study

Our study aimed to increase self-testing for COVID-19, HIV, and diabetes among African Americans in rural North Carolina through innovative "Pop-Up Shops" and financial incentives. By meeting people where they are, we sought to make testing accessible, engaging, and effective in improving community health outcomes.

Mission

To improve health outcomes among African Americans in rural North Carolina by increasing access to and participation in self-testing for COVID-19 and other health conditions through innovative, community-focused approaches.

Vision

A healthier, empowered community where accessible, equitable, and engaging health initiatives enable individuals to take charge of their well-being.

Goals

To enhance self-testing participation through community-based "Pop-Up Shops" offering health tests and incentives, fostering a fun and approachable environment that drives sustainable improvements in community health management.

Our study aimed to boost self-testing for COVID-19 and other health conditions among African Americans in rural North Carolina by meeting people where they are. We explored the best ways to encourage self-testing and tackled this through innovative "Pop-Up Shops" offering tests for COVID-19, HIV, and diabetes, combined with low-cost incentives. We wanted to see if adding financial rewards would make even more people participate. By directly engaging the community rather than waiting for them to come to us, our goal was to improve health outcomes and create a fun, approachable way to promote better health. This study has the potential to make a big difference in how communities manage their health, bringing essential testing to their doorsteps and making it easier for everyone to take charge of their well-being.

  • Innovative Approach: "Pop-Up Shops" offering COVID-19, HIV, and diabetes tests.
  • Community Engagement: Focused on meeting people where they are.
  • Health Equity: Targeted African American communities in rural North Carolina.
  • Incentives: Explored the impact of financial rewards on participation.
  • Accessibility: Made testing approachable and convenient.
  • Improved Outcomes: Aimed to empower communities to manage their health